GLOBAL GOALS WEEK AT EXPO 2020 DUBAI

EXPO 2020 DUBAI

Project

Global Goals Week, Expo

Partners

 

The Brief

Expo 2020 was a World Expo hosted by Dubai in the United Arab Emirates from 1st October 2021 to 31st March 2022. It was the first World Expo to be held in the Middle East, Africa and South Asia region and the largest event held in the Arab world. The six-month celebration of creativity, innovation, humanity, and world cultures captured the world’s imagination by welcoming the best minds and the most innovative ideas from around the globe in the 192 country pavilions that were exhibiting.

 

Expo 2020 Dubai was the perfect place to host the first ever Global Goals Week outside of the UN General Assembly in New York City.

It was an opportunity to convene the global community in a spirit of hope and optimism and to help shape a better, post-pandemic future but inspiring new and exciting solutions to overcome some of the world’s most pressing challenges and drive collective progress towards the SDGS.

 

 

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The Approach

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Working with The Dubai Expo team, we ensured  the Global Goals branding and messaging was unmissable within the conference space, by creating several touch points throughout. 

 

A Global Goals ‘Worlds To Do List’ was projected in the Al Wasl Dome, the largest 360-degree projection screen in the world accompanied  by a procession of the UN SDG flags carried by UN SDG advocates. 

 

This was followed by an address from the UN Deputy Secretary-General, marking the start of the World Expo’s Global Goals Week which ran from 15-22 January.

The rest of the week featured a plethora of impactful events including The Aby Dhabi Sustainability Week’s opening ceremony, the Zayed Sustainability Prize awards ceremony at Dubai Exhibition Centre. 

 

The Global Goals Business Forum, co-curated by Dubai Chamber of Commerce, Estonia and UN Global Compact examined how the global community can foster economic prosperity for all whilst ensuring the SDGS are achieved by 2030. The Global Best Practice Assembly that platformed all 50 Global Best Practice Programme projects selected by Expo 2020 Dubai from around the world that have provided impactful and sustainable interventions.

 

“Let us join hands together and end poverty, reduce inequality and protect our planet. Let us deliver the SDGs, our Global Goals for humanity, now!"

Amina J. Mohammed, Deputy Secretary-General of the United Nations The Climate Coalition

The Results

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The Global Goals for All flagship event was co-curated by Project Everyone and welcomed Her Excellency Mariam Hareb Almheiri, UAE Minister of Climate Change and the Environment: Jayathma Wickramanayake, the UN Secretary General’s Envoy on Youth; Bill Gates (virtually), Co-Chair, Bill and Melinda Gates Foundation.

The event was designed to inspire change and commitment to the SDGS, celebrate how far we have come and highlight the need for increased commitment to the Decade of Action.

The event featured a broad overview of the Goals as well as a deeper dive into some of the most urgent and prominent issues, including Gender Inequality and the Climate Crisis.

Expo 2020 ran a Global Goals Week social campaign for 6 weeks from 16th December to the 26th January. 

The campaign ran on 5 platforms (Facebook, Instagram, LinkedIn, Twitter and YouTube), in this time Expo 2020 posted 281 times and gained 236K new followers, a total reach of 7.5 million, 8.27 million impressions with 1.46 total video views.



Since this initial launch, world leaders, such as Amina J. Mohammed, Deputy Secretary-General of the United Nations and Chair of the United Nations Sustainable Development Group have used the World’s To Do List to frame their own work, while raising awareness and driving momentum to the Global Goals.

To Do List talks by the likes of Bill Gates, co-chair, Gates Foundation, Robin Wright, actress, director and philanthropist, Sanda Ojiambo, CEO and Executive Director of the United Nations Global Compact and Jerome Foster II, the youngest ever White House Advisor, use the World’s To Do List to spotlight the work their doing and what still needs to be done

OTHER WORK

THE WORLD’S TO DO LIST ​​

The World’s To Do list launched on 20th September 2021, as part of the annual Global Goals and UN General Assembly weeks, via a range of high impact, public facing physical and digital activations.

read more

The Goals on Fifth Avenue

For 17 days, Fifth Avenue visitors and passers-by were invited to discover the Goals through a series of 17 pillars installed between 49th and 58th street.

read more

Forest for Change

As part of the third London Design Biennale, Project Everyone collaborated with artist Es Devlin, Artistic Director of LDB, to take over the iconic courtyard space at the centre of Somerset House

read more

Choose Life

Launched on 2 October 2020, Choose Life is a call for meaningful and ambitious climate action from the UK government as we recover from the pandemic.

read more

Nations United

The aim was to create a film, a unique 30-minute global broadcast to mark the 75th anniversary of the United Nations and the 5th anniversary of the Sustainable Development Goals.

read more

World’s Largest Lesson

During the COVID-19 outbreak, when so many children are learning at home, World’s Largest Lesson and UNICEF have created a distance-learning YouTube show.

read more

Business Avengers

The Business Avengers comprise some of the world’s largest and most influential companies, all of which are committed to playing a significant role in achieving the Global Goals.

read more

Dear World Leaders

The letter was launched in January of 2020. At the start of the critical year, 20 of the world’s most iconic and leading activists- from Nobel laureates Malala Yousafzai and Nadia Murad,

read more

Goalkeepers Global Goals Awards

In partnership with the Bill & Melinda Gates Foundation, the Goalkeepers, Global Goals Awards are an annual recognition of remarkable individuals

read more

Goalkeepers

Launched in 2017 in partnership with the Bill and Melinda Gates Foundation, Goalkeepers is a multiyear campaign dedicated to accelerating progress towards the U.N Sustainable Development Goals.

read more

Bringing the Global Goals to London Tech Week

Between the 10th and 12th June 2019, over 20,000 delegates from 98 countries passed through London's Kings Cross to attend the CogX Festival of AI and Emerging Technology

read more

International Day of the Girl 2017

On October 11th, Project Everyone launched the #FreedomForGirls campaign for International Day of the Girl, in partnership with UNICEF

read more

DAVOS

From the 21st to 24th January 2015, over 2,500 heads of state, business leaders, philanthropists and artists arrived at Davos for the World Economic Forum to discuss global issues and solutions.

read more

#WhatIReallyReallyWant

In societies around the world, gender discrimination and inequitable gender norms are much more likely to limit girls’ ability to go to school

read more

Leave No One Behind

When world leaders signed up to the Global Goals, they promised to ensure that ‘no one is left behind’.

read more

THE WORLD’S TO DO LIST ​​

The World's To-Do List

Project

THE WORLD’S TO-DO LIST

Partners

The Global Goals Business Avengers, Youthtopia, Global Goals Week, ArtsHelp

The Brief

The World’s To Do List campaign takes the world’s biggest problems and solutions and reduces them into something that you can hold in your hand…a sticky note. The playful yet profound messages reimagine The Global Goals as a series of short actionable ‘to do’s’ setting a clear reminder that there’s a plan to fix the world’s problems, we just need action to get it done.

Organised by Project Everyone, developed with Karmarama and spearheaded by the Global Goals Business Avengers, the campaign is designed to raise awareness and build momentum towards the Global Goals between and during high level moments. Since the launch during the 76th UN General Assembly, major activations have taken place during COP26 and Global Goals week at Dubai EXPO, with future activations planned for International Women’s Day and beyond. 

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The Approach

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The World’s To Do list launched on 20th September 2021, as part of the annual Global Goals and UN General Assembly weeks, via a range of high impact, public facing physical and digital activations. Content linked back to the campaign site: worldstodolist.org.

The World’s To Do List film received over 7 million views, with screenings included in the opening ceremony of the UN General Assembly, Global Citizen, and across Global Goals social channels. Richard Curtis, Co-founder Project Everyone, also highlighted the World’s To Do List campaign and film during the UN Global Compact’s annual Uniting Business Live event.

A global network of campaign partners enabled prominent out of home activations of the World’s To Do List. Artshelp, a creative non profit, coordinated a striking World’s To Do List billboard campaign across the world in the U.A.E, Nigeria, the UK, US and Canada, while The Rouble Nagi Art Foundation organised a series of creative workshops across 5 states in India accompanied by colourful to-do list murals. In addition, the World’s To Do List sticky notes could be found projected onto the Southbank Centre, Unilever HQ in London and on the sides of electric DPD vans.

​​“The world faces enormous challenges, from runaway climate change to hunger and dire poverty. Interconnected issues that will not be solved unless we take collective action – across businesses, governments and civil society”

Rebecca Marmot, Chief Sustainability Officer, Unilever The Climate Coalition

Across social media, brands and companies, public sector organisations, activists, influencers and celebrities shared their to-do lists for people and the planet.

The Global Goals Business Avengers, composed of companies representing over 700,000 employees, with a combined social media reach of over 100 million, were key to driving traffic to the campaign website during the launch. Global Goals sticky notes obstructed company homepages and social posts, sacrificing branded content to showcase the World’s To Do List and share their own actions, while also signalling that there is still significant work to do.

At COP26 large scale physical installations of the World’s To Do List reminded leaders of the need to tackle the climate crisis in an interconnected, holistic manner. Simultaneously, local business owners in Glasgow displayed sticky notes in shop windows to showcase their own independent sustainability efforts.

The World’s To Do List campaign provided a simple and for leaders, activists and attendees at Goals House, and other venues across Glasgow.

 

The Results

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The simple and accessible language of the World’s To Do List renders the campaign a powerful global platform for driving momentum towards the Goals. During the UNGA week campaign launch, World’s To Do List content attracted 45,102,446 impressions and 127,327 engagements from partner social activations across channels with a 153.9 million potential reach. Worldstodolist.org received 24,000 page views in two weeks and this initial activation received 26 pieces of industry coverage with a combined reach of 14 million. 

Since this initial launch, world leaders, such as Amina J. Mohammed, Deputy Secretary-General of the United Nations and Chair of the United Nations Sustainable Development Group have used the World’s To Do List to frame their own work, while raising awareness and driving momentum to the Global Goals. To Do List talks by the likes of Bill Gates, co-chair, Gates Foundation, Robin Wright, actress, director and philanthropist, Sanda Ojiambo, CEO and Executive Director of the United Nations Global Compact and Jerome Foster II, the youngest ever White House Advisor, use the World’s To Do List to spotlight the work their doing and what still needs to be done. 

OTHER WORK

GLOBAL GOALS WEEK AT EXPO 2020 DUBAI

Expo 2020 Dubai was an opportunity to convene the global community and drive collective progress towards the SDGS.

read more

The Goals on Fifth Avenue

For 17 days, Fifth Avenue visitors and passers-by were invited to discover the Goals through a series of 17 pillars installed between 49th and 58th street.

read more

Forest for Change

As part of the third London Design Biennale, Project Everyone collaborated with artist Es Devlin, Artistic Director of LDB, to take over the iconic courtyard space at the centre of Somerset House

read more

Choose Life

Launched on 2 October 2020, Choose Life is a call for meaningful and ambitious climate action from the UK government as we recover from the pandemic.

read more

Nations United

The aim was to create a film, a unique 30-minute global broadcast to mark the 75th anniversary of the United Nations and the 5th anniversary of the Sustainable Development Goals.

read more

World’s Largest Lesson

During the COVID-19 outbreak, when so many children are learning at home, World’s Largest Lesson and UNICEF have created a distance-learning YouTube show.

read more

Business Avengers

The Business Avengers comprise some of the world’s largest and most influential companies, all of which are committed to playing a significant role in achieving the Global Goals.

read more

Dear World Leaders

The letter was launched in January of 2020. At the start of the critical year, 20 of the world’s most iconic and leading activists- from Nobel laureates Malala Yousafzai and Nadia Murad,

read more

Goalkeepers Global Goals Awards

In partnership with the Bill & Melinda Gates Foundation, the Goalkeepers, Global Goals Awards are an annual recognition of remarkable individuals

read more

Goalkeepers

Launched in 2017 in partnership with the Bill and Melinda Gates Foundation, Goalkeepers is a multiyear campaign dedicated to accelerating progress towards the U.N Sustainable Development Goals.

read more

Bringing the Global Goals to London Tech Week

Between the 10th and 12th June 2019, over 20,000 delegates from 98 countries passed through London's Kings Cross to attend the CogX Festival of AI and Emerging Technology

read more

International Day of the Girl 2017

On October 11th, Project Everyone launched the #FreedomForGirls campaign for International Day of the Girl, in partnership with UNICEF

read more

DAVOS

From the 21st to 24th January 2015, over 2,500 heads of state, business leaders, philanthropists and artists arrived at Davos for the World Economic Forum to discuss global issues and solutions.

read more

#WhatIReallyReallyWant

In societies around the world, gender discrimination and inequitable gender norms are much more likely to limit girls’ ability to go to school

read more

Leave No One Behind

When world leaders signed up to the Global Goals, they promised to ensure that ‘no one is left behind’.

read more

The Goals on Fifth Avenue

THE GOALS ON FIFTH AVENUE

Project

Business Avengers

Partners

FIFTH AVENUE ASSOCIATION (FAA)

The Brief

Project Everyone and the Global Goals Fashion Avengers partnered with the Fifth Avenue Association to bring the Global Goals to life during the 76th UN General Assembly. 

For 17 days, Fifth Avenue visitors and passers-by were invited to discover the Goals through a series of 17 pillars installed between 49th and 58th street.

Taking over one of the world’s most iconic street, the colourful installation aimed to give more visibility to the important work of the United Nations, using UNGA as an opportunity to amplify it beyond the walls of its Headquarters

 

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The Approach

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On Monday, September 20th, New York City awoke to 17 Global Goals pillars stretching from 49th  street to 58th street along Fifth Avenue. Each 3 sided pillar provided information on the Global Goals, a deep dive into each individual goal through recent facts and figures, and a mirrored panel where passers by could take trending mirror selfies to share with friends, colleagues and family. In addition, pillar QR codes linked to globalgoals.org and provided further engagement beyond the striking physical activation. 

Positioned in the heart of NYC retail, the pillars activation also marked the arrival of the Global Goals Fashion Avengers in the US following their UK launch in June 2021. With the support of the CFDA, we celebrated this moment with a Fashion Avengers reception at Goals House, anda discussion ledby James Townsend, Global CEO at Assembly, Steven Kolb, CEO of the CFDA, as well as the Swarovski Foundation. Our 70 guests from across sectors also got a chance to hear from Nancy DeVore, Senior Director Strategic Relations at Salesforce, about the importance of Goal 17– partnerships for the Global Goals.




Fifth Avenue Association was honoured to partner with Project Everyone to bring an important installation to Fifth Avenue in celebration of the 76th Session of the United Nations General Assembly.

Jerome Barth, President of the Fifth Avenue Association President of the Fifth Avenue Association

The Results

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The colourful Global Goals pillars remained in position for 17 days, with high profile visits from Blessing Omakwu, Deputy Director, Goalkeepers, Gates Foundation, Lili Buffet, philanthropist, Ann Rosenberg, Senior Vice President for Sustainable Development at Wood plc, and Jerome Barth, President, Fifth Avenue Association. Social content of the pillars reached over 31,000 social accounts across Global Goals channels and installation received press attention, including coverage from CFDA and WWD. 

 

OTHER WORK

GLOBAL GOALS WEEK AT EXPO 2020 DUBAI

Expo 2020 Dubai was an opportunity to convene the global community and drive collective progress towards the SDGS.

read more

THE WORLD’S TO DO LIST ​​

The World’s To Do list launched on 20th September 2021, as part of the annual Global Goals and UN General Assembly weeks, via a range of high impact, public facing physical and digital activations.

read more

Forest for Change

As part of the third London Design Biennale, Project Everyone collaborated with artist Es Devlin, Artistic Director of LDB, to take over the iconic courtyard space at the centre of Somerset House

read more

Choose Life

Launched on 2 October 2020, Choose Life is a call for meaningful and ambitious climate action from the UK government as we recover from the pandemic.

read more

Nations United

The aim was to create a film, a unique 30-minute global broadcast to mark the 75th anniversary of the United Nations and the 5th anniversary of the Sustainable Development Goals.

read more

World’s Largest Lesson

During the COVID-19 outbreak, when so many children are learning at home, World’s Largest Lesson and UNICEF have created a distance-learning YouTube show.

read more

Business Avengers

The Business Avengers comprise some of the world’s largest and most influential companies, all of which are committed to playing a significant role in achieving the Global Goals.

read more

Dear World Leaders

The letter was launched in January of 2020. At the start of the critical year, 20 of the world’s most iconic and leading activists- from Nobel laureates Malala Yousafzai and Nadia Murad,

read more

Goalkeepers Global Goals Awards

In partnership with the Bill & Melinda Gates Foundation, the Goalkeepers, Global Goals Awards are an annual recognition of remarkable individuals

read more

Goalkeepers

Launched in 2017 in partnership with the Bill and Melinda Gates Foundation, Goalkeepers is a multiyear campaign dedicated to accelerating progress towards the U.N Sustainable Development Goals.

read more

Bringing the Global Goals to London Tech Week

Between the 10th and 12th June 2019, over 20,000 delegates from 98 countries passed through London's Kings Cross to attend the CogX Festival of AI and Emerging Technology

read more

International Day of the Girl 2017

On October 11th, Project Everyone launched the #FreedomForGirls campaign for International Day of the Girl, in partnership with UNICEF

read more

DAVOS

From the 21st to 24th January 2015, over 2,500 heads of state, business leaders, philanthropists and artists arrived at Davos for the World Economic Forum to discuss global issues and solutions.

read more

#WhatIReallyReallyWant

In societies around the world, gender discrimination and inequitable gender norms are much more likely to limit girls’ ability to go to school

read more

Leave No One Behind

When world leaders signed up to the Global Goals, they promised to ensure that ‘no one is left behind’.

read more

The colourful Global Goals pillars remained in position for 17 days, with high profile visits from Blessing Omakwu, Deputy Director, Goalkeepers, Gates Foundation, Lili Buffet, philanthropist, Ann Rosenberg, Senior Vice President for Sustainable Development at Wood plc, and Jerome Barth, President, Fifth Avenue Association. Social content of the pillars reached over 31,000 social accounts across Global Goals channels and installation received press attention, including coverage from CFDA and WWD.

Forest for Change

Forest for Change

Project

Forest for Change

Partners

London Design Biennale
Es Devlin
Scape Design
Scotscape
Beautiful Wonder
Brian Eno
John Cullen Lighting
Autograph Sound
Atelier One

The Campaign

As part of the third London Design Biennale, Project Everyone collaborated with artist Es Devlin, Artistic Director of LDB, to take over the iconic courtyard space at the centre of Somerset House with a beautiful exhibit that would both capture visitors’ imaginations and bring to life the transformative power of the Global Goals.

Forest for Change was designed to take visitors on a journey of discovery where they would not only learn about the ambitious plan of the Goals, but feel inspired to add their own voice to a call for urgent action for people and planet.

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The Approach

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This forest of 400 trees, from 23 varieties typical of those found across the UK and Northern Europe, created a magnificent green landscape and centrepiece in Somerset House’s courtyard. The Pavilion offered a journey of discovery and interaction, with a Global Goals installation in the central clearing of the forest. The forest brought to life the solutions needed to achieve the Goals, and gathered voices from across society to create a powerful collective message for change in an effort to combat climate change, reduce inequality and include everyone in the Covid-19 recovery.

The UN Global Goals offer us clear ways to engage and alter our behaviour and it is our hope that an interaction with the Goals in the forest will be transformative."

Es Devlin

The Delivery

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After over a year of art and culture being kept behind closed doors, in June 2021 Forest for Change welcomed 28,000 visitors to explore the Global Goals in person and over 1,000 people shared their message for change.

Day and night, the forest came alive with musical performances, panels and discussions – with a diverse line up that included Celeste, Mayor of London Sadiq Khan, Amika George and Ini Archibong.

Forest for Change also welcomed London school children for an art lesson, a talk on the trees, and the launch of the Royal Foundation’s Generation Earthshot.

Other notable visitors include Princesses Beatrice and Eugenie, former Australian Prime Minister Julia Gillard, Lord Ahmad, , Lolly Adefope, Laura Bailey, Lorraine Candy, Lily Cole, Mariella Frostrup, Thomas Heatherwick, Tristram Hunt, Arizona Muse, Adar Poonawalla, Danny Sriskandarajah, Kae Tempest, and Sandi Toksvig.

The forest garnered wide-spread media coverage with articles in over 20 national and international outlets, including The Financial Times, Evening Standard, CNN, Forbes, Time Out and Reuters, as well as broadcast coverage on BBC, ITV and Sky, Times Radio and BBC Radio 4’s Front Row.

We also saw art/design/culture world pieces and reviews in Monocle, Time Out, Design Week, Dezeen, Londonist, Designboom, and The Art Newspaper.

OTHER WORK

GLOBAL GOALS WEEK AT EXPO 2020 DUBAI

Expo 2020 Dubai was an opportunity to convene the global community and drive collective progress towards the SDGS.

read more

THE WORLD’S TO DO LIST ​​

The World’s To Do list launched on 20th September 2021, as part of the annual Global Goals and UN General Assembly weeks, via a range of high impact, public facing physical and digital activations.

read more

The Goals on Fifth Avenue

For 17 days, Fifth Avenue visitors and passers-by were invited to discover the Goals through a series of 17 pillars installed between 49th and 58th street.

read more

Choose Life

Launched on 2 October 2020, Choose Life is a call for meaningful and ambitious climate action from the UK government as we recover from the pandemic.

read more

Nations United

The aim was to create a film, a unique 30-minute global broadcast to mark the 75th anniversary of the United Nations and the 5th anniversary of the Sustainable Development Goals.

read more

World’s Largest Lesson

During the COVID-19 outbreak, when so many children are learning at home, World’s Largest Lesson and UNICEF have created a distance-learning YouTube show.

read more

Business Avengers

The Business Avengers comprise some of the world’s largest and most influential companies, all of which are committed to playing a significant role in achieving the Global Goals.

read more

Dear World Leaders

The letter was launched in January of 2020. At the start of the critical year, 20 of the world’s most iconic and leading activists- from Nobel laureates Malala Yousafzai and Nadia Murad,

read more

Goalkeepers Global Goals Awards

In partnership with the Bill & Melinda Gates Foundation, the Goalkeepers, Global Goals Awards are an annual recognition of remarkable individuals

read more

Goalkeepers

Launched in 2017 in partnership with the Bill and Melinda Gates Foundation, Goalkeepers is a multiyear campaign dedicated to accelerating progress towards the U.N Sustainable Development Goals.

read more

Bringing the Global Goals to London Tech Week

Between the 10th and 12th June 2019, over 20,000 delegates from 98 countries passed through London's Kings Cross to attend the CogX Festival of AI and Emerging Technology

read more

International Day of the Girl 2017

On October 11th, Project Everyone launched the #FreedomForGirls campaign for International Day of the Girl, in partnership with UNICEF

read more

DAVOS

From the 21st to 24th January 2015, over 2,500 heads of state, business leaders, philanthropists and artists arrived at Davos for the World Economic Forum to discuss global issues and solutions.

read more

#WhatIReallyReallyWant

In societies around the world, gender discrimination and inequitable gender norms are much more likely to limit girls’ ability to go to school

read more

Leave No One Behind

When world leaders signed up to the Global Goals, they promised to ensure that ‘no one is left behind’.

read more

Choose Life

Choose Life

Project

Choose Life

Partners

The Climate Coalition

The Brief

Launched on 2nd October 2020, Choose Life is a call for meaningful and ambitious climate action from the UK government as we recover from the pandemic. A collaboration between Project Everyone and The Climate Coalition, Choose Life encourages the British public to sign an open letter to the UK Prime Minister, putting pressure on the government to build a better, fairer, greener world, guided by the Global Goals.

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The Approach

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At the heart of the campaign is a quirky, arresting film creatively inspired by Trainspotting and voiced by original cast member Kelly Macdonald. Directed by Adam Smith (The Chemical Brothers director and TV director on Skins and Doctor Who), the film revisits Trainspotting’s iconic opening monologue as a call for climate action, written by Scottish poet Mike Benson, with creative direction from writer, film director and UN Sustainable Development Goals Advocate Richard Curtis.

Alongside the film is the Choose Life platform, which directs viewers to a series of UK-focused campaigns and educational content echoing the system change we call for in the film. https://chooselifenow.globalgoals.org

The aim of the film was to deliver a message of hope and empowerment that collectively we can do something about this issue, when we take action.”

Adam Smith The Climate Coalition

The Results

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As of January 2021, the film accumulated almost 400,000 views across platforms and accounts. It was shared by a wide range of organisations such as Make My Money Matter, Extinction Rebellion, Global Citizen, Culture Declares Emergency, Nature Trust and more. It performed very well on our partners’ channels, becoming The Climate Coalition’s best performing organic video on their Instagram feed. The launch was also supported by key influencers such as Lewis Hamilton, Coldplay, Cel Spellman, David Morrisey, Jaime Winstone and Kevin McKidd.

OTHER WORK

GLOBAL GOALS WEEK AT EXPO 2020 DUBAI

Expo 2020 Dubai was an opportunity to convene the global community and drive collective progress towards the SDGS.

read more

THE WORLD’S TO DO LIST ​​

The World’s To Do list launched on 20th September 2021, as part of the annual Global Goals and UN General Assembly weeks, via a range of high impact, public facing physical and digital activations.

read more

The Goals on Fifth Avenue

For 17 days, Fifth Avenue visitors and passers-by were invited to discover the Goals through a series of 17 pillars installed between 49th and 58th street.

read more

Forest for Change

As part of the third London Design Biennale, Project Everyone collaborated with artist Es Devlin, Artistic Director of LDB, to take over the iconic courtyard space at the centre of Somerset House

read more

Nations United

The aim was to create a film, a unique 30-minute global broadcast to mark the 75th anniversary of the United Nations and the 5th anniversary of the Sustainable Development Goals.

read more

World’s Largest Lesson

During the COVID-19 outbreak, when so many children are learning at home, World’s Largest Lesson and UNICEF have created a distance-learning YouTube show.

read more

Business Avengers

The Business Avengers comprise some of the world’s largest and most influential companies, all of which are committed to playing a significant role in achieving the Global Goals.

read more

Dear World Leaders

The letter was launched in January of 2020. At the start of the critical year, 20 of the world’s most iconic and leading activists- from Nobel laureates Malala Yousafzai and Nadia Murad,

read more

Goalkeepers Global Goals Awards

In partnership with the Bill & Melinda Gates Foundation, the Goalkeepers, Global Goals Awards are an annual recognition of remarkable individuals

read more

Goalkeepers

Launched in 2017 in partnership with the Bill and Melinda Gates Foundation, Goalkeepers is a multiyear campaign dedicated to accelerating progress towards the U.N Sustainable Development Goals.

read more

Bringing the Global Goals to London Tech Week

Between the 10th and 12th June 2019, over 20,000 delegates from 98 countries passed through London's Kings Cross to attend the CogX Festival of AI and Emerging Technology

read more

International Day of the Girl 2017

On October 11th, Project Everyone launched the #FreedomForGirls campaign for International Day of the Girl, in partnership with UNICEF

read more

DAVOS

From the 21st to 24th January 2015, over 2,500 heads of state, business leaders, philanthropists and artists arrived at Davos for the World Economic Forum to discuss global issues and solutions.

read more

#WhatIReallyReallyWant

In societies around the world, gender discrimination and inequitable gender norms are much more likely to limit girls’ ability to go to school

read more

Leave No One Behind

When world leaders signed up to the Global Goals, they promised to ensure that ‘no one is left behind’.

read more

Nations United

Nations United

Lead agency

72 Films

Partners

United Nations

The Brief

The aim was to create a film, a unique 30-minute global broadcast to mark the 75th anniversary of the United Nations and the 5th anniversary of the Sustainable Development Goals. We wanted to create a film as part of the ‘SDG Moment’ in September 2020. And most importantly, the film was to present some of the UN’s transformative solutions that could bring about real global change.

Amid a pandemic radically transforming our world, we needed to tell the story of the world as it is, as it was, and as it could be and the role of the United Nations in shaping that future. Combining powerful interviews with leading icons, activists and thinkers; dynamic archive stories; compelling musical performance; and instructive data visualizations, the film was to grapple with the world’s biggest issues.

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The Approach

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We created the film, Nations United, which sets out what must be done to tackle the world’s biggest issues, from tackling COVID to poverty, inequality, gender discrimination, climate change, justice and human rights. The broadcast was aired on the 19th of September which marked the UN’s 75th anniversary, as well as the 5th anniversary of the Sustainable Development Goals.

The film featured the UN Secretary-General António Guterres and UN Deputy Secretary-General Amina Mohammed, Malala Yousafzai, Don Cheadle, Michelle Yeoh, Forest Whitaker, Thandie Newton, Sugata Mitra and an exclusive performance from Grammy-nominated singer Burna Boy, and a new version of a previous UN performance by multi-Grammy award-winning artist, Beyoncé.

We feel the weight of history on our shoulders. The whole planet is at stake. The way we have been moving leads nowhere and we need to change course."

Antonio Guterres

The Results

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Since it was first broadcast in September, the film has had huge reach. It premiered on YouTube, has been shown on TV channels from Sky to Al Jazeera, in over 30 countries from Russia to Nigeria, reaching a potential audience of over 100 million. The podcast has been broadcast in multiple countries from New Zealand to Japan. UN country offices have also used it in their work to bring to life the action needed.

As of December 22nd, the film has over 260,000 views on Youtube, with over 1 million views of cutdown clips on gender, poverty and climate. 155 print pieces have been written, and 590,000 employees reached through the Business Avengers.

OTHER WORK

GLOBAL GOALS WEEK AT EXPO 2020 DUBAI

Expo 2020 Dubai was an opportunity to convene the global community and drive collective progress towards the SDGS.

read more

THE WORLD’S TO DO LIST ​​

The World’s To Do list launched on 20th September 2021, as part of the annual Global Goals and UN General Assembly weeks, via a range of high impact, public facing physical and digital activations.

read more

The Goals on Fifth Avenue

For 17 days, Fifth Avenue visitors and passers-by were invited to discover the Goals through a series of 17 pillars installed between 49th and 58th street.

read more

Forest for Change

As part of the third London Design Biennale, Project Everyone collaborated with artist Es Devlin, Artistic Director of LDB, to take over the iconic courtyard space at the centre of Somerset House

read more

Choose Life

Launched on 2 October 2020, Choose Life is a call for meaningful and ambitious climate action from the UK government as we recover from the pandemic.

read more

World’s Largest Lesson

During the COVID-19 outbreak, when so many children are learning at home, World’s Largest Lesson and UNICEF have created a distance-learning YouTube show.

read more

Business Avengers

The Business Avengers comprise some of the world’s largest and most influential companies, all of which are committed to playing a significant role in achieving the Global Goals.

read more

Dear World Leaders

The letter was launched in January of 2020. At the start of the critical year, 20 of the world’s most iconic and leading activists- from Nobel laureates Malala Yousafzai and Nadia Murad,

read more

Goalkeepers Global Goals Awards

In partnership with the Bill & Melinda Gates Foundation, the Goalkeepers, Global Goals Awards are an annual recognition of remarkable individuals

read more

Goalkeepers

Launched in 2017 in partnership with the Bill and Melinda Gates Foundation, Goalkeepers is a multiyear campaign dedicated to accelerating progress towards the U.N Sustainable Development Goals.

read more

Bringing the Global Goals to London Tech Week

Between the 10th and 12th June 2019, over 20,000 delegates from 98 countries passed through London's Kings Cross to attend the CogX Festival of AI and Emerging Technology

read more

International Day of the Girl 2017

On October 11th, Project Everyone launched the #FreedomForGirls campaign for International Day of the Girl, in partnership with UNICEF

read more

DAVOS

From the 21st to 24th January 2015, over 2,500 heads of state, business leaders, philanthropists and artists arrived at Davos for the World Economic Forum to discuss global issues and solutions.

read more

#WhatIReallyReallyWant

In societies around the world, gender discrimination and inequitable gender norms are much more likely to limit girls’ ability to go to school

read more

Leave No One Behind

When world leaders signed up to the Global Goals, they promised to ensure that ‘no one is left behind’.

read more

World’s Largest Lesson

WORLDS LARGEST LESSON

Project

World’s Largest Lesson: Live

PARTNERS

Lead agency: Brother Film co. // Treatment Studios Unicef

The Brief

During the COVID-19 outbreak, when so many children are learning at home, World’s Largest Lesson and UNICEF have created a distance-learning YouTube show. World’s Largest Lesson Live is a 35-minute learning show suitable for age 13+ available in English, French and Spanish, featuring:

  • UNICEF Executive Director Henrietta Fore
  • UN Deputy Secretary-General Amina J Mohammed
  • Director-General World Health Organisation Dr Tedros Adhanom
  • WHO COVID-19 response technical lead Dr Maria Van Kerkhove
  • Actor and singer Sofia Carson
  • Actor and UNICEF Goodwill Ambassador Millie Bobby Brown
  • The Brooklyn Youth Choir
  • Young people from around the world!
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The Approach

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16th June 2020 saw the launch of World’s Largest Lesson Live, an educational show for teens created by World’s Largest Lesson in partnership with UNICEF. The show premiered on YouTube and brought together experts and young people in conversation to reflect on the past few months and discuss how they would like to reimagine the future post-COVID-19.

The show was hosted by NBC News and MSNBC Correspondent and Host of NBC’s Stay Tuned Savannah Sellers, it explored the themes of education, health, and the future—and addressed some of the key issues currently at the forefront of young people’s minds. For, although we may be physically distanced from one another, young peoples’ voices, opinions and actions do and always will, make a difference.

CHILDREN ARE THE HIDDEN VICTIMS OF COVID-19

HENRIETTA FORE UNICEF Executive Director.

The impact

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Millie Bobby Brown and Sofia Carson joined United Nations Deputy Secretary-General, Amina Mohammed and Executive Director of UNICEF, Henrietta Fore, in the World’s Largest Lesson Live, Encouraging Teens to Reimagine the World post-Covid-19.

The conversations focused on education; its purpose and how it can transform the lives of young people everywhere, Global Goal 3, Good Health and Well-Being. Finally, Executive Director of UNICEF, Henrietta Fore, UNICEF Goodwill Ambassador Millie Bobby Brown and Yael Cuprinoff, a student from Argentina, discussed what they hope the world will take forward from the pandemic. Positioning COVID-19 as a “re-set” instead of a “re-start” they discussed how young people can play a part in building back better for the future.

Dr Tedros Adhanom, Director-General of the World Health Organisation thanked young people for the contribution they have made to prevent the spread of the COVID19 pandemic. The show ended with the incredible voices of the Brooklyn Youth Chorus, who sang an uplifting performance of “You Will Be Found”.

OTHER WORK

GLOBAL GOALS WEEK AT EXPO 2020 DUBAI

Expo 2020 Dubai was an opportunity to convene the global community and drive collective progress towards the SDGS.

read more

THE WORLD’S TO DO LIST ​​

The World’s To Do list launched on 20th September 2021, as part of the annual Global Goals and UN General Assembly weeks, via a range of high impact, public facing physical and digital activations.

read more

The Goals on Fifth Avenue

For 17 days, Fifth Avenue visitors and passers-by were invited to discover the Goals through a series of 17 pillars installed between 49th and 58th street.

read more

Forest for Change

As part of the third London Design Biennale, Project Everyone collaborated with artist Es Devlin, Artistic Director of LDB, to take over the iconic courtyard space at the centre of Somerset House

read more

Choose Life

Launched on 2 October 2020, Choose Life is a call for meaningful and ambitious climate action from the UK government as we recover from the pandemic.

read more

Nations United

The aim was to create a film, a unique 30-minute global broadcast to mark the 75th anniversary of the United Nations and the 5th anniversary of the Sustainable Development Goals.

read more

Business Avengers

The Business Avengers comprise some of the world’s largest and most influential companies, all of which are committed to playing a significant role in achieving the Global Goals.

read more

Dear World Leaders

The letter was launched in January of 2020. At the start of the critical year, 20 of the world’s most iconic and leading activists- from Nobel laureates Malala Yousafzai and Nadia Murad,

read more

Goalkeepers Global Goals Awards

In partnership with the Bill & Melinda Gates Foundation, the Goalkeepers, Global Goals Awards are an annual recognition of remarkable individuals

read more

Goalkeepers

Launched in 2017 in partnership with the Bill and Melinda Gates Foundation, Goalkeepers is a multiyear campaign dedicated to accelerating progress towards the U.N Sustainable Development Goals.

read more

Bringing the Global Goals to London Tech Week

Between the 10th and 12th June 2019, over 20,000 delegates from 98 countries passed through London's Kings Cross to attend the CogX Festival of AI and Emerging Technology

read more

International Day of the Girl 2017

On October 11th, Project Everyone launched the #FreedomForGirls campaign for International Day of the Girl, in partnership with UNICEF

read more

DAVOS

From the 21st to 24th January 2015, over 2,500 heads of state, business leaders, philanthropists and artists arrived at Davos for the World Economic Forum to discuss global issues and solutions.

read more

#WhatIReallyReallyWant

In societies around the world, gender discrimination and inequitable gender norms are much more likely to limit girls’ ability to go to school

read more

Leave No One Behind

When world leaders signed up to the Global Goals, they promised to ensure that ‘no one is left behind’.

read more

Business Avengers

Business Avengers

Project

Business Avengers

Partners

The Brief

The Business Avengers comprise some of the world’s largest and most influential companies, all of which are committed to playing a significant role in achieving the Global Goals.

Each company has elected to be the ‘Business Avenger’ for one Goal, and to use their internal and external reach to communicate the importance of the Global Goals as a framework. Every one of our Business Avengers is actively seeking ways to innovate, collaborate and drive progress towards the Goals.

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The Approach

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Project Everyone launched the Business Avengers programme at the United Nations General Assembly in September 2019; joined by leading companies including Mars, Diageo, Salesforce, Google and Unilever.

Through their core operations, financial commitments, employee networks, consumer-facing platforms and high-level influence, businesses can make a vital contribution to accelerating progress towards the Goals and the Business Avengers, representing close to a million employees and USD 500 billion in revenue, are at the forefront of this movement.

The Business Avengers network seems to exemplify the very best of private sector collaboration and innovation in pursuit of the 2030 Agenda. I look forward to seeing it continue to grow and am grateful to all those involved in its progress to date.”

Dawda Jobarteh, Global Head SDG Strategy Hub, UN

The Results

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The Business Avengers come together throughout the year to share ideas and best practices on a range of topics from diversity, equity and inclusion to the practical implementation of a Net Zero target. They have used their channels to amplify Global Goals content, most notably Nations United, which was viewed by half a million employees among the Business Avengers companies and used as inspiration for employee engagement with the Goals. In addition, several companies have worked directly with Project Everyone on campaigns to drive awareness and action. For example, Unilever worked with Project Everyone and Restless Development to launch the Youth Power Hacks, Avanti worked with World’s Largest Lesson to engage over 700,000 people in Nigeria, and Salesforce branded their annual conference Dreamforce with the Global Goals.

OTHER WORK

GLOBAL GOALS WEEK AT EXPO 2020 DUBAI

Expo 2020 Dubai was an opportunity to convene the global community and drive collective progress towards the SDGS.

read more

THE WORLD’S TO DO LIST ​​

The World’s To Do list launched on 20th September 2021, as part of the annual Global Goals and UN General Assembly weeks, via a range of high impact, public facing physical and digital activations.

read more

The Goals on Fifth Avenue

For 17 days, Fifth Avenue visitors and passers-by were invited to discover the Goals through a series of 17 pillars installed between 49th and 58th street.

read more

Forest for Change

As part of the third London Design Biennale, Project Everyone collaborated with artist Es Devlin, Artistic Director of LDB, to take over the iconic courtyard space at the centre of Somerset House

read more

Choose Life

Launched on 2 October 2020, Choose Life is a call for meaningful and ambitious climate action from the UK government as we recover from the pandemic.

read more

Nations United

The aim was to create a film, a unique 30-minute global broadcast to mark the 75th anniversary of the United Nations and the 5th anniversary of the Sustainable Development Goals.

read more

World’s Largest Lesson

During the COVID-19 outbreak, when so many children are learning at home, World’s Largest Lesson and UNICEF have created a distance-learning YouTube show.

read more

Dear World Leaders

The letter was launched in January of 2020. At the start of the critical year, 20 of the world’s most iconic and leading activists- from Nobel laureates Malala Yousafzai and Nadia Murad,

read more

Goalkeepers Global Goals Awards

In partnership with the Bill & Melinda Gates Foundation, the Goalkeepers, Global Goals Awards are an annual recognition of remarkable individuals

read more

Goalkeepers

Launched in 2017 in partnership with the Bill and Melinda Gates Foundation, Goalkeepers is a multiyear campaign dedicated to accelerating progress towards the U.N Sustainable Development Goals.

read more

Bringing the Global Goals to London Tech Week

Between the 10th and 12th June 2019, over 20,000 delegates from 98 countries passed through London's Kings Cross to attend the CogX Festival of AI and Emerging Technology

read more

International Day of the Girl 2017

On October 11th, Project Everyone launched the #FreedomForGirls campaign for International Day of the Girl, in partnership with UNICEF

read more

DAVOS

From the 21st to 24th January 2015, over 2,500 heads of state, business leaders, philanthropists and artists arrived at Davos for the World Economic Forum to discuss global issues and solutions.

read more

#WhatIReallyReallyWant

In societies around the world, gender discrimination and inequitable gender norms are much more likely to limit girls’ ability to go to school

read more

Leave No One Behind

When world leaders signed up to the Global Goals, they promised to ensure that ‘no one is left behind’.

read more

Dear World Leaders

Dear World Leaders

Project

Dear World Leaders

Partners

The Brief

The letter was launched in January of 2020. At the start of the critical year, 20 of the world’s most iconic and leading activists- from Nobel laureates Malala Yousafzai and Nadia Murad, prominent Nigerian campaigner Obiageli Ezekwesili and Brazilian human rights defender Raull Santiago to young campaigners like Kennedy Odede, Trisha Shetty and Melati Wijsen signed the open letter calling for urgent action from world leaders to fight poverty, inequality and the climate crisis.

This was because our world and our future are under threat from persistent poverty, growing inequality and the climate crisis. The aim was to use 2020 as the moment to shift our trajectory, reset the system and accelerate progress.

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The Approach

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The letter was co-signed by more than 2000 activists and advocates from around the world – bringing together different countries, sectors and causes with a unified message backing their call to action. High profile confirmed co-signers included cultural figures Emma Watson, Riz Ahmed, Emma Thompson, Alfonso Cuarón, J.J. Abrams, Fernando Meirelles, Susanne Bier, Chiwetel Ejiofor, Aamir Kahn and Chris Martin, and civil society leaders like Amanda Mukwashi, Kumi Naidoo and Gayle Smith.

The letter was published in traditional and digital media, alongside a social media campaign asking the public to share the letter and back its message. Signatories are displayed on watch.globalgoals.org.

Dear World Leaders…. We need you to act faster. To find the finance. To track implementation. To unlock radical solutions. We are watching you. And we will fight every day, for people, for planet”

The Results

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The letter was backed up by 2000 global advocates from across sectors, demanding action for people and planet and the Global Goals.

  • There were 2,020 signatories from over 140 countries
  • 1 million views of the film across Twitter, Facebook, Instagram and Youtube
  • 20.8m views of videos using #GlobalGoals on TikTok
  • 1 billion combined reach across all press.

Coverage ranged from the Wall St Journal and Reuters, TheGuardian, The Independent Dazed and Confused, Refinery 29, and major outlets in countries such as Brazil, Nigeria, Mexico and Kenya.

OTHER WORK

GLOBAL GOALS WEEK AT EXPO 2020 DUBAI

Expo 2020 Dubai was an opportunity to convene the global community and drive collective progress towards the SDGS.

read more

THE WORLD’S TO DO LIST ​​

The World’s To Do list launched on 20th September 2021, as part of the annual Global Goals and UN General Assembly weeks, via a range of high impact, public facing physical and digital activations.

read more

The Goals on Fifth Avenue

For 17 days, Fifth Avenue visitors and passers-by were invited to discover the Goals through a series of 17 pillars installed between 49th and 58th street.

read more

Forest for Change

As part of the third London Design Biennale, Project Everyone collaborated with artist Es Devlin, Artistic Director of LDB, to take over the iconic courtyard space at the centre of Somerset House

read more

Choose Life

Launched on 2 October 2020, Choose Life is a call for meaningful and ambitious climate action from the UK government as we recover from the pandemic.

read more

Nations United

The aim was to create a film, a unique 30-minute global broadcast to mark the 75th anniversary of the United Nations and the 5th anniversary of the Sustainable Development Goals.

read more

World’s Largest Lesson

During the COVID-19 outbreak, when so many children are learning at home, World’s Largest Lesson and UNICEF have created a distance-learning YouTube show.

read more

Business Avengers

The Business Avengers comprise some of the world’s largest and most influential companies, all of which are committed to playing a significant role in achieving the Global Goals.

read more

Goalkeepers Global Goals Awards

In partnership with the Bill & Melinda Gates Foundation, the Goalkeepers, Global Goals Awards are an annual recognition of remarkable individuals

read more

Goalkeepers

Launched in 2017 in partnership with the Bill and Melinda Gates Foundation, Goalkeepers is a multiyear campaign dedicated to accelerating progress towards the U.N Sustainable Development Goals.

read more

Bringing the Global Goals to London Tech Week

Between the 10th and 12th June 2019, over 20,000 delegates from 98 countries passed through London's Kings Cross to attend the CogX Festival of AI and Emerging Technology

read more

International Day of the Girl 2017

On October 11th, Project Everyone launched the #FreedomForGirls campaign for International Day of the Girl, in partnership with UNICEF

read more

DAVOS

From the 21st to 24th January 2015, over 2,500 heads of state, business leaders, philanthropists and artists arrived at Davos for the World Economic Forum to discuss global issues and solutions.

read more

#WhatIReallyReallyWant

In societies around the world, gender discrimination and inequitable gender norms are much more likely to limit girls’ ability to go to school

read more

Leave No One Behind

When world leaders signed up to the Global Goals, they promised to ensure that ‘no one is left behind’.

read more

Goalkeepers Global Goals Awards

Goalkeepers Global Goals Awards

Project

Goalkeepers

Partners

Bill and Melinda Gates Foundation

The Approach

In partnership with the Bill & Melinda Gates Foundation, the Goalkeepers,  Global Goals Awards are an annual recognition of remarkable individuals taking action to tackle some of the world’s biggest issues and help to achieve the Global Goals by 2030. These awards serve to highlight the stories of young heroes, reward them for their work, incentivise them to continue and most importantly, inspire more action and innovation by local and global audiences at a time when it is needed most.

Play Video

The Delivery

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Past recipients of the Global Goals Awards include Nadia Murad, 2018 Nobel Peace Prize winner; Aya Chebbi, African Union Youth Envoy; Gregory Rockson, Founder mPharma; Amika George, Period Poverty campaigner; Ria Sharma, Founder Make Love Not Scars; Hauwa Ojuefo, Founder She Writes Women and Bonita Sharma, Founder SOCHAI.

Past speakers at the Awards include Bill and Melinda Gates, Deputy Secretary-General of the United Nations, Amina Mohammed, Executive Director of UNICEF, Henrietta H. Fore, Richard Curtis, Priyanka Chopra, Prime Minister Erna Solberg, Christiane Amanpour, Nikolaj Coster-Waldau, Angélique Kidjo, Naomi Campbell.

Past performers include Emi Mahmoud, Laura Mvula, Sherrie Silver; Ed Sheeran, Fatoumata Diawara and Lily Allen.

Together our dream of a world without poverty is valid, our dream of a world without climate change is valid, our dream of a world free of inequality is valid.”

Tumelo Mothotoane Host of the 2019 Awards

The Delivery

title area

Past recipients of the Global Goals Awards include Nadia Murad, 2018 Nobel Peace Prize winner; Aya Chebbi, African Union Youth Envoy; Gregory Rockson, Founder mPharma; Amika George, Period Poverty campaigner; Ria Sharma, Founder Make Love Not Scars; Hauwa Ojuefo, Founder She Writes Women and Bonita Sharma, Founder SOCHAI.

Past speakers at the Awards include Bill and Melinda Gates; Deputy Secretary-General of the United Nations, Amina Mohammed; Executive Director of UNICEF, Henrietta H. Fore; Richard Curtis; Priyanka Chopra; Prime Minister Erna Solberg; Christiane Amanpour; Nikolaj Coster-Waldau, Angélique Kidjo, Naomi Campbell.

Past performers include Emi Mahmoud, Laura Mvula, Sherrie Silver; Ed Sheeran, Fatoumata Diawara and Lily Allen.

OTHER WORK

GLOBAL GOALS WEEK AT EXPO 2020 DUBAI

Expo 2020 Dubai was an opportunity to convene the global community and drive collective progress towards the SDGS.

read more

THE WORLD’S TO DO LIST ​​

The World’s To Do list launched on 20th September 2021, as part of the annual Global Goals and UN General Assembly weeks, via a range of high impact, public facing physical and digital activations.

read more

The Goals on Fifth Avenue

For 17 days, Fifth Avenue visitors and passers-by were invited to discover the Goals through a series of 17 pillars installed between 49th and 58th street.

read more

Forest for Change

As part of the third London Design Biennale, Project Everyone collaborated with artist Es Devlin, Artistic Director of LDB, to take over the iconic courtyard space at the centre of Somerset House

read more

Choose Life

Launched on 2 October 2020, Choose Life is a call for meaningful and ambitious climate action from the UK government as we recover from the pandemic.

read more

Nations United

The aim was to create a film, a unique 30-minute global broadcast to mark the 75th anniversary of the United Nations and the 5th anniversary of the Sustainable Development Goals.

read more

World’s Largest Lesson

During the COVID-19 outbreak, when so many children are learning at home, World’s Largest Lesson and UNICEF have created a distance-learning YouTube show.

read more

Business Avengers

The Business Avengers comprise some of the world’s largest and most influential companies, all of which are committed to playing a significant role in achieving the Global Goals.

read more

Dear World Leaders

The letter was launched in January of 2020. At the start of the critical year, 20 of the world’s most iconic and leading activists- from Nobel laureates Malala Yousafzai and Nadia Murad,

read more

Goalkeepers

Launched in 2017 in partnership with the Bill and Melinda Gates Foundation, Goalkeepers is a multiyear campaign dedicated to accelerating progress towards the U.N Sustainable Development Goals.

read more

Bringing the Global Goals to London Tech Week

Between the 10th and 12th June 2019, over 20,000 delegates from 98 countries passed through London's Kings Cross to attend the CogX Festival of AI and Emerging Technology

read more

International Day of the Girl 2017

On October 11th, Project Everyone launched the #FreedomForGirls campaign for International Day of the Girl, in partnership with UNICEF

read more

DAVOS

From the 21st to 24th January 2015, over 2,500 heads of state, business leaders, philanthropists and artists arrived at Davos for the World Economic Forum to discuss global issues and solutions.

read more

#WhatIReallyReallyWant

In societies around the world, gender discrimination and inequitable gender norms are much more likely to limit girls’ ability to go to school

read more

Leave No One Behind

When world leaders signed up to the Global Goals, they promised to ensure that ‘no one is left behind’.

read more